We are experts in product development and consumer marketing who search the globe for cool stuff. Our specialty is in global sourcing, manufacturing, packaging, sales and distribution, and retail and wholesale operations. We leverage strong relationships with manufacturers in multiple countries who supply product to the North American market.

So~Mine products are featured by many major North American retailers. We like to provide consumers with creatively designed, high quality products at affordable prices. Check back often since we are constantly developing and launching cool new stuff.

Why So~Mine?
Our mission is to offer unique, quality, innovative products at value prices.

How do we do this?
First, we talk to retailers and consumers. We look for cool products that we would buy and use ourselves…..products that our kids would buy and use…..products that provide added value…..“why didn’t I think of that” products. Our initial focus is silicone based products because silicone is “cool”. In addition to unique manufacturing properties and applications, it just feels good. It takes color easily. It’s easily moldable. It’s flexible. It doesn’t break. It cleans easily.

Unique + fashion + mass appeal + quality + function + value = So~Mine

Unique: evolutionary, next generation products
Fashion: trend right product available at the peak of consumer demand
Mass appeal: understandable with broad acceptance
Function: utility products with a twist
Value: the best prices for products made with the best materials